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Tag: marketing

Posted on November 4, 2015January 1, 2021

“3 Rules of Marketing, According to Rick Ross”

Rick Ross. The Boss. UHHHH (In my Rick Ross voice). When Rick Ross hit the street back in 2006, he came in with a vengeance, delivering street anthems and rapping…

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Posted on September 29, 2015January 1, 2021

“A Four-Step Process for Content Creation”

Content. Content. Content. That seems to be all we hear as marketers nowadays, right? Content is king? Yea, I still hear that one a lot too. But one thing I…

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Posted on July 22, 2015July 22, 2015

“A Fundamental Shift In Marketing”

In case you missed it, there is a fundamental shift in the world of marketing. A shift that has moved us from a synchronous environment to an asynchronous environment. A…

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Posted on July 19, 2015January 1, 2021

10 TOURISM MARKETING TRENDS FOR 2015: #10. DEVELOP STRATEGIC PARTNERSHIPS

NOTE: I previously shared with you my thoughts on 10 marketing trends that I plan to focus on in 2015. Of those 10 trends, I plan to break each one of…

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Posted on May 4, 2015January 1, 2021

10 TOURISM MARKETING TRENDS FOR 2015: #8. STREAMLINE ADVERTISING CREATIVE

NOTE: I previously shared with you my thoughts on 10 marketing trends that I plan to focus on in 2015. Of those 10 trends, I plan to break each one of…

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Posted on March 26, 2015January 13, 2019

“4 Ways To Improve Your Content Marketing”

On last week, I presented at the Louisville Convention & Visitor’s Bureau Business Builder Workshop on the topic of content marketing. Even though I do work for the Louisville Convention…

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Posted on March 3, 2015January 1, 2021

10 TOURISM MARKETING TRENDS FOR 2015: #6. DEVELOP CROSS-FUNCTIONAL ASSETS

NOTE: I previously shared with you my thoughts on 10 marketing trends that I plan to focus on in 2015. Of those 10 trends, I plan to break each one of…

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Posted on February 19, 2015January 1, 2021

10 TOURISM MARKETING TRENDS FOR 2015: #5. ENHANCE THE DESTINATION BRAND STORY

NOTE: I previously shared with you my thoughts on 10 marketing trends that I plan to focus on in 2015. Of those 10 trends, I plan to break each one of…

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