Skip to content Menu

Sidebar
  • Home
  • ABOUT
  • BIOGRAPHY
  • Marketing
  • Tourism
  • Photography
  • Motivation
  • Style
  • Lifestyle
  • Personal
  • NEWS
  • CONTACT

Category: Marketing

Posted on July 2, 2018January 1, 2021

“Why Tourism PR Professionals Should Be Fluent in Social Media”

True public relations roles no longer exist in destination marketing organizations. If you were to stop reading right now, you’d have enough ammunition to have a conversation with your colleagues…

Continue Reading
Posted on January 17, 2018January 1, 2021

“A Peak Into Our Success In Marketing Lexington, KY”

It’s been 2 and 1/2 years since I made the decision to work in Lexington for VisitLEX. That is 30 months, or the equivalent of 130 weeks, 912 days or…

Continue Reading
Posted on January 13, 2018January 1, 2021

“4 Tourism Marketing Trends for 2018”

Its’ a new year with new challenges. January tends to be the perfect time of the year when we decide to take a deeper look at our existing strategies and…

Continue Reading
Posted on March 8, 2017January 1, 2021

“3 Things To Know About Using Virtual Reality In Your Destination Marketing”

By now, we should all know that video will be the future of content consumption. We know that 74 percent of all internet traffic in 2017 will be consumed by…

Continue Reading
Posted on January 6, 2017January 1, 2021

“10 Destination Marketing Trends for 2017”

As we begin 2017, it is a time for new beginnings and new thinking. Nothing is more disparaging for marketers than to maintain the status quo and continue to market destinations in the…

Continue Reading
Posted on November 13, 2016January 1, 2021

“Lexington Comes to Philadephia”

One of our challenges with marketing Lexington as a tourist destination is that potential travelers don’t really have a positive or negative image of us. They know us for horses…

Continue Reading
Posted on August 15, 2016January 1, 2021

“Why I Am Not Jumping on the Pokémon Go Bandwagon”

Pokémon GO is a Pokémon NO for me. We have all bared witness to the Pokémon phenomenon over the past few weeks. And if you’ve been living under a rock,…

Continue Reading
Posted on July 29, 2016January 1, 2021

“Give The People What They Want”

This post is the second in a three-part series from my most recent speaking engagement at the Texas Travel Industry Association Tourism College. The attendees asked that I blog about…

Continue Reading

Posts navigation

Previous Page Page 1 Page 2 Page 3 … Page 5 Next Page

Recent Posts

  • Gathan’s Good Sense, January 2023
  • “Changing Jobs When You’re Already Successful”

Categories

  • Twitter
  • Instagram
  • LinkedIn
  • Email
Create a website or blog at WordPress.com
Top

Categories

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Follow Following
    • gathandborden.com
    • Join 98 other followers
    • Already have a WordPress.com account? Log in now.
    • gathandborden.com
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...