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Category: Tourism

Posted on September 5, 2025

“Click Once, or I’m Gone: Rethinking Destination Marketing for the Impatient Traveler”

I was sitting next to my 17-year-old daughter the other night, scrolling through college websites. I figured she’d zip through them with no problem. She’s smart, Gen Z, and spends…

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Posted on May 9, 2025May 8, 2025

“Simplifying Economic Impact in Travel and Tourism”

As we come to a close of National Travel and Tourism Week, you may have seen this stat shared by the U.S. Travel Association: the travel and tourism industry produces…

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Posted on August 9, 2019January 1, 2021

“My One Big Idea for Hotels”

The shared-economy shook up the travel industry. For years, and still to this day, hoteliers do not like AirBNB and the other home-sharing models. These home-sharing services are taking market…

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Posted on July 9, 2019July 8, 2019

“How The Tourism Industry Can Work With Influencers”

While influencer marketing is all the rage at tourism conferences across the world, influencer marketing has been around for years. Born in 1979, I consider myself an 80s baby. I…

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Posted on July 16, 2018January 1, 2021

“How to Get the Most Out of a Tourism Conference”

When July 1 starts, it marks the beginning of a new fiscal year for most destination marketing organizations. A new fiscal year means new ideas, new strategies and new travel…

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Posted on August 7, 2015January 1, 2021

Do We Need Membership Based Destination Marketing Organizations?

Clutch the pearls. I can see the faces right now from the Destination Marketing Organizations (DMOs) who have members or partners or whatever other terms you call them now. And…

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Recent Posts

  • Destination Marketing Ideas No One Asked For: ChatLGBT
  • “Click Once, or I’m Gone: Rethinking Destination Marketing for the Impatient Traveler”

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